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Research papers

Television meters of the future

This paper is designed to provide a summary of the various meter systems from eight companies which will present products at this seminar. First, the purpose of television meters and three new meter philosophies are identified and subsequently, the...

Catalogue: ESOMAR/ARF Seminar 1998: Electronic Media And Measurement Trends
Author: Leendert van Meerem
Company: GfK
June 15, 1998
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Citation

van Meerem, L. (1998a, June 15). Television meters of the future . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/television-meters-of-the-future-


Research papers

Panel doubling operation

Within the extremely complex framework of Italian television, Auditel is working on doubling the meter panel and the adoption of new meters. This paper briefly describes the research structure and the choices concerning methods and technologies made...

Catalogue: Seminar 1996: Managing Media Data For Market Profit
Authors: Walter Pancini, Giovanni Rampi
November 11, 1996
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Citation

Pancini and Rampi (1996a, November 11). Panel doubling operation. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/panel-doubling-operation


Research papers

Meter-panel-data analysis and its influence on programme schedules

On April 1st 1986 the broadcasting corporation in Hessen the "Hessischer Rundfunk, HR" has changed its programme schedules for the 1st and 3rd programme, It will be shown which reasons have led to this change and the role of tv-audience research. By...

Catalogue: Seminar 1987: The Application Of Research To Broadcasting Decisions
Author: Joachim Wiedemann
June 15, 1987
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Citation

Wiedemann, J. (1987a, June 15). Meter-panel-data analysis and its influence on programme schedules. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/meter-panel-data-analysis-and-its-influence-on-programme-schedules